Heroes Program

Heroes Program

HEROES PROGRAM

In recognition of their selfless acts, we're proud to show our appreciation by offering our Canadian Heroes a $500* bonus towards purchasing, financing, or leasing an eligible GMC vehicle.

WHO CAN QUALIFY?
• Canadian Forces personnel and spouses
• First Responders personnel and spouses

READY TO HIT THE ROAD?
To participate, simply bring proof of eligibility* with you when you come in to visit us.

*Eligible Canadian Forces and First Responder personnel will receive a $500 bonus (tax inclusive) which will be deducted from the negotiated price of the purchase, lease or finance of eligible new GMC vehicles delivered between January 3rd, 2024 to January 2nd, 2025. Incentive offer takes place at the time of delivery. Eligible individuals include: Active, reserve and veteran military personnel plus their spouses and surviving spouses; firefighters, police, EMT/paramedics, 911 dispatchers, border service agents plus their spouses. Must present proof of present or former membership in the Canadian Forces, valid proof of Canadian First Responder employment/government issued ID. Cannot be combined with certain other advertised lease and finance rates. Dealer may sell for less and order/trade may be necessary. GM Canada may modify, extend or terminate offers in whole or in part at any time without notice. Conditions and limitations apply. See dealer for details.